Nestor Makarigakis: The MISTRAS Group’s Marketing Wizard
Posted: 2022-8-21
Source:
The National Herald
Back in 1990, at the age of 10, his father volunteered him to create 100 posters with the slogan "Macedonia is Greek" and "Never Forget Cyprus 1974" for the massive rally held in Washington, DC. By the age of 11, he started making replicas of emblems from the Batman movie and sold them to children in his neighborhood. Today, Nestor Makarigakis, who started off as a talented artist during childhood has turned into a real-life entrepreneurial superhero, serving as the executive director and vice-president of the MISTRAS Group, as well as head of Marketing and Communications with over 25 years’ experience. He became the first company official to formally set up a separate department for Marketing and Communications, thus maximizing its functionality, while overseeing the company’s promotional campaigns, internal and external communications, public relations, and brand operations across the world.
Over the past 15 years, his efforts have contributed to upgrading the MISTRAS Group’s profile in the asset protection industry through global branding, marketing, development, and incorporation of the MISTRAS label.
His department has received awards from the Internet Advertising Competition (IAC) and Web Marketing Association (WMA), where he subsequently was invited to serve as a WebAward judge at the premier annual contest for web developers and marketers.
Read the full article at The National Herald.
